Insights · Charu Solutions

Notes from the build

What we are seeing across client work — architecture, delivery and the technology decisions worth making early.

Selling direct, in bulk and under private label from one website

Most manufacturer websites are built for one buyer and sold to three. How we structured the Kusum Industries site around three product families, three pack scales and three purchase routes — and what transfers to any manufacturer selling more than one line.

14 September 2026 · 4 min read