Smokestack Works
An online store for a Ludhiana maker of rustic, industrial-style lamps and wall sconces, with a filterable catalogue, cart and checkout, and its own wholesale route.
- Client
- Smokestack Works
- Industry
- Retail & Ecommerce
The problem
What we built
We built the store around the collection itself. The home page leads straight into the range, with priced wall sconces first, and the shop splits products into chandeliers, wall sconces, table lamps and desk organisers. Buyers can filter by price, colour, backplate wood and, for the bottle lamps, the bottle used. Each product page carries the description, specifications such as bulb, dimensions and cord length, a quantity selector and Add to Cart, leading into cart and checkout. Shipping and returns, payment methods, the refund policy and an FAQ sit in the menu and footer so buyers can check terms before they order.
The site also serves trade and returning customers. A wholesale page has its own enquiry form for bulk requirements for home and office interiors, and a catalogue page lets buyers request the full catalogue by leaving their details. A customer gallery, testimonials page and review form give the brand room for social proof, alongside a blog, newsletter sign-up and a contact page with the Ludhiana address and phone number.
What it delivers
- Live in production at smokestackworks.com, with prices in Indian rupees
- Shop split into chandeliers, wall sconces, table lamps and desk organisers, with price, colour, wood and bottle filters
- Product pages with specifications, quantity selection, cart and checkout
- Separate wholesale enquiry form and catalogue request form for trade buyers
- Customer gallery, testimonials, review form and newsletter sign-up
- Search-optimised titles and descriptions, with content maintained by the client from their own dashboard
